Artisan Advantage Blog

Grab a Free “Ask Me Anything” Consulting Hour

Would you like some free consulting to help you with your visual art business? How It Works I am opening up time to work with one artist every day, Monday through Friday.  The sessions will be in place until stay at home orders are lifted here in Pennsylvania. These...

Artist Blogging 101: What About Your Website?

As you can see from prior posts, Artisan Advantage focuses primarily on blogging for an art business.  The recent post, Choosing a Platform for your Artist Blog, talks about the different services that you can use for setting up a blog. With all of this information...

Artist Blogging 101: Choose a Domain Name for Your Blog

How to choose a domain for your blog. A domain name is what someone types into their internet browser to find your website. My domain name, for instance, is www.artisan-advantage.com.  For an artist, a domain name should be a relatively easy choice.  You will likely...

Now is a Great Time to Inventory Your Artwork

Recently I posted about staying on track during the "shut down" disruption. One thing mentioned was taking advantage of this downtime to focus on a project for your art business.   One necessary but often dreaded task you might consider is working on your artwork...

Artist Blogging 101: What Are Your Blogging Goals?

Artist Blogging 101:  Outline Your Goals Now that we've outlined the role that your blog plays in your marketing system, it's time to get ready to build it. Before you invest time in building a blog for your art business, you should take some time to consider what the...

Moving Fast Yet Standing Still

So, today I picked up a lot of sticks.  It was brush that fell on our property over the winter.  It was very cathartic to be outside, keeping busy.  My husband and I are both self-employed.  His business is dependent upon people being able to visit him in person.  We...

Staying on Track Amidst Disruption

This is not the message I was hoping to post on St. Patrick's Day.... A week ago, I was going about my usual routine - working on projects, planning for meetings, going to the gym, thinking about what we were having for dinner and what we were going to do for St....

The Partnership Continues

This is the last post in a four-part series of How Artisan Advantage Started.    If it hadn't been for The Bluegrass Painter blog, I'm not sure Artisan Advantage would have come to be.  If you missed the first few posts in this series, start here. After that initial...

Artist Blogging 101: The Wheel That Moves Your Art Business

It's time to expand on last week's post The What and Why of Blogging for your art business.   I often compare this system of using a blog in your art marketing efforts to a wheel. Think of your art marketing system as a wheel.   Your blog is the hub of the wheel - the...

An Experiment and a Trip to Music City

Recently I started a series of blog posts about how Artisan Advantage got started.  If you missed the first two posts, please start here. Part Three: The Experiment Next, we wrote a press release that announced his new series of bluegrass themed artwork.  In the...

Artist Blogging 101: The What and Why of Blogging

It's time to talk about the what and why of  blogging for a visual art business. What is a blog? The word blog is short for "web" and "log".  It is simply a website updated with new content regularly.   Typically written in an informal or conversational style, a blog...

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