Artisan Advantage Blog
Monday Morning Marketing Ideas – April 19, 2021
Here are some marketing ideas for your Monday Morning. Five Art Marketing Ideas 1 - Block out one hour a week for brainstorming ideas to market your art. 2 - If you're holding or exhibiting at a live event, encourage visitors and purchases by announcing in advance...
Blogs I ❤️: Gurney Journey
Blogs I is a series focused on artist blogs worth loving. Gurney Journey is a blog by James Gurney, the creator of the illustrated book series Dinotopia. Why you will this blog. It is consistent with daily posts. That is a huge feat and a personal goal I am far...
Monday Morning Marketing Ideas
Here are some marketing ideas for your Monday Morning Six Art Marketing Ideas 1 - Write a blog post about your past year. How did the pandemic affect your art and your business? Have you learned or gained anything during this time? Is it something you feel...
Let’s Try This Again! A Book Club for Visual Artists
The best laid plans sometimes get off track. The good news is that you can always get back on track. In this case, it's with the Artisan Advantage Book Club. The Artisan Advantage Book Club If you've been reading this blog for a while or a long term subscriber to my...
Fifteen Things You Can Do to Build Your Web Presence
A few weeks ago, I asked you to commit to art marketing and building a web presence for fifteen minutes every day. If you need ideas on how to spend this time, here are fifteen specific things that you could do during those fifteen-minute time blocks. Fifteen...
Monday Morning Marketing Ideas – April 5, 2021
Here are some marketing ideas for your Monday morning. Five Art Marketing Ideas 1 - When strategizing about press releases - consider your college alumni magazine. Whether or not you went to the school for a fine arts degree, the information is still newsworthy, and...
Monday Morning Marketing Ideas – March 29, 2021
Here are some marketing ideas for your Monday morning. Seven Art Marketing Ideas 1 - Consider an off-holiday flash sale for your work. Flash sales work great for impulse buys and to increase sales during slower times of the year. Choose a short time period, announce...
Monday Morning Marketing Ideas – March 22, 2021
Here are some marketing ideas for your Monday morning. Five Art Marketing Ideas 1 - When creating a website, only include pages that are relevant to your art business. Just because another artist is using or listing a gallery page, don't feel compelled to have one if...
Artist Blogging Ideas: Blogging Around a Holiday
Once you build a blog-based website built, you need to develop a content strategy. The more frequent and relevant content you provide makes your blog a vital dynamic hub for your art business. By putting a little thought and upfront planning into this process, you can...
Monday Morning Marketing Ideas – March 15, 2021
Here are some marketing ideas for your Monday morning. Six Art Marketing Ideas 1 - When crafting your PR strategy, don't overlook radio stations, particularly your local public stations like this one in my hometown. Many times they interview visual artists. And, the...
Monday Morning Marketing Ideas – March 8, 2021
Here are some marketing ideas for your Monday morning. Four Art Marketing Ideas 1 - Check those links. It happens to the best of us. You don't want a broken link on your website or, even worse, on an external site featuring your work. Anytime you are getting...
Can you Commit to Art Marketing for Fifteen Minutes Every Day?
Many artists understand that maintaining a consistent web presence could help with sales, but feel they don't have time for a blog. They'd rather be creating. And, I get that! Fifteen minutes a day to a web presence. What if I told you that you could invest...
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