by Becky Sciullo | Oct 22, 2020 | Events
I want to thank the Pittsburgh Society of Artists for inviting me to present Building a Dynamic Web Presence during their member meeting via Zoom last weekend.
We discussed how visual artists could use blogging to strategically and systematically promote their work.
While I’d rather meet artists in person, I’m thankful that technology provides a way for these programs to continue.
Interested in having me present to your group? Please contact me at becky@artis-advantage.com.
by Becky Sciullo | Oct 22, 2020 | Events
I want to thank the Pittsburgh Society of Artists for inviting me to present Building a Dynamic Web Presence during their member meeting via Zoom last weekend.
We discussed how visual artists could use blogging to strategically and systematically promote their work.
While I’d rather meet artists in person, I’m thankful that technology provides a way for these programs to continue.
Interested in having me present to your group? Please contact me at becky@artis-advantage.com.
by Becky Sciullo | Oct 19, 2020 | Learning
Free Webinar! Use Blogging to Build Your Art Business
Registration is now open for How to Use Blogging to Build Your Art Business. This webinar was previously named, Build a Dynamic Web Presence for Your Art Business.
Choose from one of two opportunities to attend this live webinar on Tuesday, November 10th, 2020. This free presentation will explain how to use blogging to create an effective marketing system for your visual art. All participants will also receive a complimentary “How to set up your blog” guide.
This presentation uses my personal experience and real-life examples to outline a system any visual artist can use. The information is relevant for many popular web platforms such as WordPress, Weebly, Squarespace, or FASO. Learn how to consistently share work with an audience across various marketing channels such as social media and email marketing using an easy to use blogging platform as the driver for your business.
My goal is for you to gain a new enthusiasm for building a web presence, whether you are starting from scratch or improving upon an existing website. I will offer tools and advice for starting and maintaining this system in a manageable way.
Reserve your spot by clicking on your preferred session timeslot below:
or
Tuesday, November 10th, 2020
by Becky Sciullo | Feb 20, 2020 | Artist Websites, Blogging, Learning
If you have a website or blog for your visual art business, the great news is that anyone in the world can find your work and contact you to purchase it. The bad news is that you open yourself up to online scammers, who like to target artists. Back in February 2018, I posted on how to avoid getting scammed when selling artwork online. Since that time, we continue to receive these types of emails.
The reality of placing your artwork for sale online is that you will attract these characters. You need to know how to identify them to avoid getting scammed.
Even though I can always spot a fake, I typically respond to them. I like to see the response that I receive.
I’ve noticed that the people sending these emails are getting a little smarter, attempting to sound a bit more credible and are more persistent. So, I thought it was time for a friendly reminder to vet email requests to purchase your art carefully. Please read Can You Spot a Fake Buyer? if you haven’t already done so.
Below is the latest one that we received. Notice these “guys” are always looking for an anniversary gift. Also, they often don’t have a specific piece in mind, which is highly unusual compared to the legitimate requests that we receive.
In this case, I politely responded with a link to the full gallery and asked which specific piece would interest him. Below is his response.
It’s funny how his budget has increased suddenly to $3,000.
These “guys” are always moving and ask us to work with a “personal shipping agent”. They also never seem to have their own credit cards.
These scams may take other iterations, but this is the basic pattern that we see.
The good news is, yes, we do get legitimate requests to purchase artwork via email. You will too if you are diligent about building your web presence! You just need to make sure you are carefully vetting your buyers.
Here are our rules for transacting in cases where we do not have a prior relationship with the buyer.
- Insist on only accepting credit card payment via Paypal or Square.
- Insist that we ship the piece via one of our preferred methods.
I kindly explained this to Daniel in my response to him, so I have a feeling that will be the last I hear of him. He will move on to his next target, and I don’t want it to be you!
For more tips related to blogging for your visual art business and selling art online, please subscribe to my newsletter here.
by Becky Sciullo | Oct 7, 2019 | Artisan Advantage Book Club, Learning
It’s time for another Artisan Advantage Book Club pick! Join me in reading Real Artists Don’t Starve: Timeless Strategies for Thriving in the New Creative Age by Jeff Goins.
Join the Club!
It’s easy. All you have to do is get your copy and start reading! Stay connected to the Artisan Advantage blog for posts about how you might apply principles from the book to your visual art business, as well as for opportunities to share your comments about the book with others.
Click here to read more about the Club.
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