by Rebecca Sciullo | Jan 26, 2018 | Events, Learning, Uncategorized
Are you struggling to figure out an appropriate pricing strategy for your artwork? Are you concerned that your pricing might be too high or too low? Do you have a consistent strategy that is working for you?
Pittsburgh and surrounding area artists are invited to participate in an Art Marketing Roundtable, hosted by Gilberti Fine Art Studio and Gallery in Coraopolis, PA. Art marketing consultant Becky Sciullo and artist/gallery owner Cindy Gilberti will lead a discussion focused on “Pricing Your Artwork”. There are two different opportunities to attend in order to accommodate schedules.
The roundtables will start with a short 15-minute overview of the topic, followed by group discussion with an opportunity for artists to ask questions, share ideas and listen to what other artists have to say about the topic.
The events are free of charge. Size is limited to 15 participants per session and pre-registration is required. Please register at one of the links below.
Sign up for one of the sessions below!
Thursday, March 8, 2018
10 am – 12 pm
Saturday, March 10, 2018
10 am – 12 pm
by Rebecca Sciullo | Nov 13, 2017 | Consultations, Planning, Resources, Tools, Uncategorized
I love nothing better than working with artists who are eager to grow their businesses. If this sounds like you, we need to connect!
Also, I am excited to announce some enhancements to my Personal Consulting Package. The package still includes a review of your art business along with a written plan of recommended actions to take. I’ve added a follow-up component, including weekly email and monthly phone calls for three consecutive months after your consultation. I decided to add this component after “piloting” it with a recent client. She felt that the weekly check-ins were a big part of her being able to push her business forward, so I’ve decided this needs to be a part of the package.
Additionally, any lessons or programs that are included in my Sell Your Art program will be provided to you at no charge. Some of these tools include:
Finding Your Vision Lesson and Worksheet
Writing Your Artist Statement and Bio – Lesson and Worksheet
Sell Your Art Overview Video Presentation
Managing Your Contacts Tool
Managing Your Prospects Tool
The Personal Artist Consulting Package including all of the follow-up calls/emails and tools is $300.
I am currently scheduling consultations for January. There is a limited number of artists I can work with so I encourage you to commit now to doing this for your business in 2018.
by Rebecca Sciullo | Sep 11, 2017 | Uncategorized
Join me on September 30th for a free workshop at the North Hills Art Center.
“The Business of Art: Start Smart!”
You’re ready to sell your work, but what should you do first? Learn about what it takes to “Start Smart” by setting a good foundation for a successful art business. This class will review key elements that are critical for a new art business as well as how to navigate the world of art marketing and deciding which tools and outlets make sense for you. We will review strategies to help you to build your business alongside a full-time job, raising a family or other commitments in your life. This class will also be helpful if you have already started selling your work but feel like you could use some direction in growing your business. Come and get some new ideas that you can infuse into your creative venture!
North Hills Art Center
September 30, 2017
9 am – noon
3432 Babcock Boulevard
Pittsburgh, PA 15237
Registration Deadline 9/23/2017
EVENT CLOSED
by Rebecca Sciullo | Sep 1, 2017 | Resources, Uncategorized, Your Artist Statement
The Artist Round Table Sessions focused on writing an artist statement are over and plans are in the works for the next topic. If you weren’t able to attend a session this summer, you can still get a copy of the Artist Statement “Cheat Sheet” used to guide the discussion. The Cheat Sheet contains tips that can help any visual artist who needs to write an artist statement. Get your copy here when you sign up for the Artisan Advantage newsletter.
by Rebecca Sciullo | Jun 19, 2017 | Uncategorized
#3 You are Self-Motivated
The third sign in my “Are You Ready to Start an Art Business?” series is that you are self-motivated. Taking control, setting and sticking to a schedule and delegating your own work excites you. You are able to manage your time and stay on track to complete projects.
If you don’t see yourself as a self-starter, there are steps you can take to become one. Setting a regular schedule and putting some simple systems into place can be extremely effective at boosting your motivation. That being said, if you like being told what to do and are not comfortable pushing yourself to get work done on your own, take some time to consider whether you’re up for the task of being your own boss before investing time or money into your venture.
Stay tuned to this blog or sign up for my free e-newsletter to continue to get information regarding the signs that you might be ready to start your art business.
by Rebecca Sciullo | Apr 19, 2017 | Productivity, Time Management, Uncategorized
Do you take breaks during your work day? It’s proven that sitting is not good for our health. As an artist, you might work on your feet, which is a good start in not being sedentary all day…but even if you’re standing, it’s good to take mental breaks during your day.
I work at a desk, so I’ve made a practice of working for 25 minutes, and then taking a 5 to 10 minute break where I get up and move around. I decided to use this formula after reading the Pomodoro Technique Illustrated. Twenty five minutes seemed like a short amount of time at first, but I quickly realized that with some simple pre-planning, it was just enough time to help me to stay focused and get things done. In order to make the 25 minute blocks work for me, there is some simple pre-planning involved. I know exactly how many 25 blocks I will work in a given day and what I will be doing during those blocs. Otherwise, I would spend 5 of the 20 minutes figuring out what to do next. I ask my new best friend Alexa to remind me when 25 minutes are up so that I know to take my break.
What do I do during those 10 minute breaks? It varies. Since I work at home, I often use that time to do some light housework, throw a load of laundry in, fold some clothes or other chore. I’m always amazed at how much I can get done in those breaks. I also use some of the breaks to take time for calm meditation. If I have quick phone calls to return, I might do that while walking around the house to get on my feet.
During those 25 minute blocks, the key is that nothing gets me up from my desk. I save anything that I might want to do – like get a cup of coffee – for break time.
This system has worked so much better for me than my old habit of just sitting at my desk for hours and hours. I find that I’m much more productive and feel better at the end of the day.
If you’re not taking breaks during your work day, try to incorporate a system that works for you.
Do you have a system for taking breaks that works for you? Share it here in the comments below.
Would you like more tips and ideas for your art business? Please sign up for my free e-newsletter here.
